Quality Visuals for
Performance Marketing

KEVIN GARCIA

Senior Designer & Video Editor

I'm a Senior Designer and Video Editor with over 5 years of experience in mobile User Acquisition.

I have successfully delivered more than 270 UA projects, converting thousands of viewers into users and depositors through performance-driven videos, original concepts, iterations, engaging video editing and 2D/3D visuals designed to speak to each game’s unique target market.

Download Resume

SKILLS

Motion Graphics

Video Editing

3D Rendering

3D Camera

Color Grading

Post production

KPIs analysis

3D lighting

Concept Creation

Photo Editing

Graphic Design

Sound Design

3D Animation

Performance Marketing

SOFTWARES

After Effects

Lightroom

Illustrator

Photoshop

Premiere Pro

Cinema 4D

Blender

Descript

ChatGPT

HIGHLIGHT REEL

Visual Examples of videos campaigns for different games with engaging video editing, Motion graphics and 3D animations.

EXPERIENCE

Skillz
User Acquisition Designer
(San Francisco CA, USA)
February, 2019 - 2024
5 Years +

Designed and edited video ads for paid UA campaigns, some of them achieving impressive performance metrics such as Spend over USD 4,800,000. Installs 290,000+, and an approximate CPI (Cost per install) of USD 16, for a single game. Due to its performance, this video campaign has been adapted for over 20 different games.

Developed 3D quality assets and templates that have become part of the Design Assets Kits for several of Skillz’s top-rated games.

Made a wide variety of performance-driven iterations based on the data analysis of paid campaigns, and crafted creative solutions with metrics-driven results.

Designed several App Store Optimisations, developing brand new quality assets, layouts, and concepts that led to increased installs, in some cases, inspiring the developers to use them in their in-game branding and events.

Founded a small Audiovisual company and as the main producer, developed project management skills, the understanding of business models and how to translate value propositions into creative marketing campaigns developed for the audience.

Kampai Video & Photo
Founder and Producer
(Margarita Island, Ven.)
January, 2017 - 2019
3 Years

Learned how to operate Professional Cameras, Lenses, lights and equipment for Photography and Videography production.

Freelance Designer
(Worldwide)
August, 2015 - Present
8 Years +

Designed quality visuals, such as motion graphic videos, 3D product animation, graphic design and video editing for clients in a wide variety of industries, such as: Video Games, Software, Apps, Tech, Health, Pharmaceutical, Restaurants chains, etc